HALO Lights Up the Strip at the 2025 Las Vegas Grand Prix

Las Vegas, NV — November 22, 2025 — HALO achieved a significant visibility milestone during the 2025 Las Vegas Grand Prix, with the brand featured on the Mercedes-AMG PETRONAS Formula One Team car for this year’s race. The one-race appearance highlighted HALO within the broader Signify partnership with the Mercedes-AMG PETRONAS Formula One Team, marking a rare and high-impact moment for one of Signify’s most recognized lighting brands.

In addition to the on-car branding, HALO secured billboard placement directly on the Las Vegas Strip throughout Grand Prix weekend, reinforcing the brand’s presence during one of the most widely recognized sporting events of the year.

A High-Visibility Moment on a Global Stage

The Las Vegas Grand Prix, held on November 22, 2025, drew international attention as the Strip transformed into a high-performance racing circuit. The event created a unique platform to showcase Signify’s ongoing partnership with the Mercedes-AMG PETRONAS Formula One Team—a collaboration rooted in innovation, engineering excellence, and world-class performance.

The inclusion of the HALO logo on the team’s car for this race served as a meaningful extension of that partnership, bringing added visibility to a brand that has become synonymous with dependable, performance-driven lighting solutions.

Adding to the excitement, the Mercedes-AMG PETRONAS Formula One Team delivered an outstanding result, securing second and third place finishes in the race. This strong showing amplified the impact of HALO’s presence on the car, aligning the brand with a podium-worthy performance on one of motorsport’s most electrifying stages.

Statement From HALO Leadership:

His remarks underscore the alignment between HALO’s product philosophy and the engineering precision embodied by the Mercedes-AMG PETRONAS Formula One Team.

Strengthening the Signify × Mercedes-AMG PETRONAS Partnership

While the motorsport partnership is held at the Signify corporate level, HALO’s feature on the car for the Las Vegas Grand Prix reflects the breadth of the relationship and the strategic opportunities it creates for Signify’s portfolio of lighting brands.

The Las Vegas activation—including both the on-car branding and the Strip-side billboard—offered HALO a concentrated moment of global visibility aligned with Signify’s broader engagement with the team.

Learn More About the HALO × Mercedes-AMG PETRONAS Campaign

Additional details, creative assets, and campaign content are available on the dedicated HALO × Mercedes-AMG PETRONAS page.

Visit the campaign here: MF1 HALO | Cooper Lighting Solutions